Concepts Development
The core of our business is based on research and continuous ideas generation; we develop concepts that best define our clients’ image and essence to their target publics.
Public Relations
We have expertise in reputation and crisis management; stakeholders’ engagement and media advisory services.
Marketing and Management
We engage in complete marketing and management services. We provide management and support services that include corporate engagements and event activations.
ABOUT US
Addefort organizes world class forums and conferences for the African market in close partnership with key leading industry players across the globe.
the concept owner and co-organizer of the celebrated Annual Public Relations Stakeholders’ Conference
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our Core Values
The Secret of Success
Passion, integrity and a genuine desire to deliver outstanding results are our founding principles, and we take pride in working as an extension of clients’ teams.
MISSION
To engage and develop the best brains in concept development and management, that will achieve the extraordinary for our clients by surpassing their expectations.
VISION
To be the leading source for the best of Africa’s Concepts for business development and perception management across the globe.
TEAM SPIRIT
At Addefort, we operate with the understanding that the most important asset in any organization is its people.
To achieve the best possible result at all time, the company ensures that there is a strong bond in the team
COLLECTIVE DEVELOPMENT
At Addefort we strive to maintain consistency in our corporate brand image, ensuring that we deliver the best possible service at all time. The company believes in human capital development – training and retraining to get the best out of our team members.
READ MORE ABOUT OUR CORE VALUESSome of our practice areas
Concepts Development
The core of our business is based on research and continuous ideas generation; we develop concepts that best define our clients’ image and essence to their target publics
Corporate Strategy
We have expertise in reputation and crisis management; stakeholders’ engagement and media advisory services. We strive to ensure that our clients have the best possible image in the public.
Conference /Seminars
The Company is committed to providing dependable platforms for public education and enlightenment. We organize specialized trainings, lectures or workshop on issues that affect corporate organizations and the general public.
Media Relations
Based on our media edge we ensure that our clients enjoy excellent positioning and leverage in the media.
Opinion Poll/ Survey
Our dynamism public engagement approach ensures that we are regularly abreast with trends, developments or public opinions, and how it can affect our clients’ business.
Marketing and Management
We engage in complete marketing and management services. We provide management and support services that include corporate engagements and event activations.
Portfolio
We are committed to creating the right platforms for businesses and organisations to actualize their set goals
LAGOS CONSERVATION CYCLING
A Strategic Public Relations concept; deploying the age long human and environmental friendly tool of Cycling, the event will on an annual basis engage the participation of corporate organizations, environmentalists, cycling enthusiasts, and relevant institutions.
LAGOS PUBLIC RELATIONS STAKEHOLDERS CONFERENCE
The Annual Lagos Public Relations Stakeholders’ Conference (LaPRSC), since its maiden edition on Thursday, August 28, 2014, has been consistent towards the actualization of its set vision of promoting the social- economic development of the nation; it has evolved over the years to become a bridge-building talker-shop for stakeholders to interact, discuss and proffer solutions to the social, political and economic challenges plaguing our nation.
M-I-NA PROJECT
The M-I-NA Project is designed to project the best of Nigeria to the world. Features include; M-I-NA Youth Entrepreneurship Challenge; M-I-NA Annual Awards & Exhibition and M-I-NA Blog @ MINA.NG.
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